In this episode, we talk to Michelle Caulfield, Marketing Director at Red Helix. We talk about building trust, how to measure success over a long period of time…and working in online security and satellite broadband.

This conversation explores:

• How multiple touch points work together in marketing

• The long buyer journey (and sometimes the short)

• Why trust and timing matter in big decisions

• What’s the hardest part about marketing when a customer says yes after 2 years!

If you’re a brand that sells to people making big decisions, this episode is full of valuable insight on growth, culture, and trust.

Hear the full episode here

Learn more about Red Helix: ⁠https://www.redhelix.com⁠ Hosted by Adrian Grindley | Brought to you by UserBoost